Post by j7oyun55rruk on Jan 4, 2024 9:54:02 GMT 4
Course the product or the service must also be right but especially when problems arise correct customer communication functions as an essential element in the sense of "damage limitation". Channels of customer communication By creating several different touchpoints and using different channels you can easily increase the reach of your communication. But not only that - you can also lower the inhibition threshold of contact. Some customers prefer contact via e-mail others prefer to speak to you personally.
Channels of customer communication Facebook TikTok and Co. are particularly C Level Contact List suitable for communication in the field of marketing . WhatsApp is also being used more and more frequently to process customer requests . Nevertheless the customer hotline is still preferred for certain issues provided the hotline does not consist of hours of being stuck on hold. However some customers prefer to write an e-mail or contact you via a predefined contact form. Chatbots are also very popular which help customers quickly via a chat and should thus make waiting in the hotline queue superfluous.
This works very well with the online retailer Amazon for example. At the current time of the corona pandemic video calls are also becoming increasingly popular. Even doctors sometimes offer video consultations. As you can see there are many ways to create touchpoints. It is important that the channels are used differently and that the information is adapted accordingly. Depending on the type of customer communication and message different channels are more or less suitable.
Channels of customer communication Facebook TikTok and Co. are particularly C Level Contact List suitable for communication in the field of marketing . WhatsApp is also being used more and more frequently to process customer requests . Nevertheless the customer hotline is still preferred for certain issues provided the hotline does not consist of hours of being stuck on hold. However some customers prefer to write an e-mail or contact you via a predefined contact form. Chatbots are also very popular which help customers quickly via a chat and should thus make waiting in the hotline queue superfluous.
This works very well with the online retailer Amazon for example. At the current time of the corona pandemic video calls are also becoming increasingly popular. Even doctors sometimes offer video consultations. As you can see there are many ways to create touchpoints. It is important that the channels are used differently and that the information is adapted accordingly. Depending on the type of customer communication and message different channels are more or less suitable.